My Future Business Interview with CASSMER WARD
#cassmerward #accounting #businessbooks
Hi, and welcome to the show!
On today’s My Future Business Show I have the pleasure of spending time with business owner, serial entrepreneur, chartered public accountant, speaker and author CASSMER WARD.
To give context to today’s call, Cassmer teaches Managerial Accounting and Entrepreneurship in the MBA program at the McColl School of Business at Queens University in Charlotte, N.C. and has successfully developed educational platforms that apply real world case-studies to business school concepts.
Additionally, for over two decades, Cassmer has served as Chief Financial Officer across various industry sectors, including construction, manufacturing, engineering, real estate, and digital marketing.
Using his great depth and breadth of knowledge and experience, Cassmer has helped lead several start-up organizations, including those in engineering, medical devices, consulting, and of course, donut companies.
On donuts, Cassmer has recently released his new book called “How Much Does It Cost to Make A Donut?” which delivers accounting knowledge in a series of entertaining and educational short stories.
Inside the book, you get to follow a donut shop owner and her partner as they use basic accounting foundations to build a donut company. From concept through five years of operation, and you get to uncover how this aspiring business owner learned how to make decisions using accounting without actually doing any accounting.
One of the key takeaways for me, was Cassmer’s point around how knowing your numbers can give you insights needed to make informed decisions. Then taking those numbers and actually using them to make business decisions.
If you’re not an accountant, but need to understand accounting principles so you can make more informed decisions, then this book is for you.
To get your copy of the book, or to contact Cassmer directly, click the link below.
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Thanks again Cassmer, for being my guest on The My Future Business Show!
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