The My Future Business Show
Share My Future Business

Hi, and welcome to The My Future Business Show!

Today, I had the opportunity to chat with JOHN WESSINGER at LATERALUS SOLUTIONS, thanks, John!

Lateralus is a marketing and sales strategy firm focused on working with you to deliver improved marketing results.

Not only is John the founder of Lateralus Solutions, he is also the author of a book he called “RIDE THE WAVE”, in which he shares the story of risk through surfing.

The whole premise of the book is about embracing change and creating a positive relationship with risk. There’s something in this book for everyone.

Ride the Wave won the Bronze Medal in the Sales Category for the 2018 Axiom Business Book Awards and is the winner of the Sales & Marketing Category for the Book Excellence Awards. It has also received a 5-Star Review from Reader’s Favourite.

To get your hands on John’s book, visit:

Given the topic, and the interest I have in the field of risk, and risk management, I’m confident that John and I could have spent hours on the topic.

For more information about the book, and to contact John directly, click the button below.



Thanks for joining us on the show today, and if you liked this call, or maybe have ideas on how we can improve, then feel free to leave your comment in the comment box below – and if you did enjoy the call, support the show by clicking on our big red YouTube subscribe button below, and share us with your friends.

PS: The My Future Business Show has opened up it’s invite only show to help get you in front of your best audience, and keep you there!

To find out how you can get in front of your best audience, and stay there, simply click the button below.

The My Future Business™ Show
The My Future Business™ Show

We Get You In Front Of Your Best Audience, And Keep You There.