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My Future Business Interview with TED McLYMAN

#temperament #money #tedmclyman

Hi, and welcome to the show!

On today’s My Future Business Show I have the pleasure of spending time with author, coach and behavioral finance expert TED McLYMAN.

Ted holds a BA Social Relations from Colgate University, an MA Public Administration from Pepperdine University, and an MS in Instructional and Performance Technology from Boise State University.

Ted has authored three books on behavioral finance, created the Quick Scan Money Temperament Assessment, and is a technical consultant to "Behind the Money" program at Impact television.

During the call, Ted shares insights into how the one-size-all conventional wisdom about entrepreneurship, money, and success may be technically correct, but inappropriate because it does not factor individual behavior and temperament. This is starkly different than relying on standard solutions that may not best suit your needs.

In his latest book, ‘Discover Your Money Temperament’, Ted shares a compelling story about how behavior drives money decisions and that the common wisdom about personal finance is wrong.

Discover Your Money Temperament, is a common-sense guide to financial security that draws on Ted’s vast understanding of behavioral finance to explore why we continually make bad money choices.

The theme of the book is simple and straightforward. Humans are not wired to work well with money. The behaviors that kept us alive in the forest can kill us at the mall. Key points include:

- Money decisions are always emotional.
- Everyone has a unique money temperament.
- Money strategies should match our money temperament.
- The old financial industry is all about products--features and benefits.
- The new financial industry is all about behavior--temperament and strategy.
- Know your money temperament and manage your behavior to create wealth.

This versatile book targets the general public but is suited as a supplement to traditional personal finance books and courses. It also is a great give away for financial professionals.

To get your copy of Discover Your Money Temperament, or to contact Ted directly, click the link below.

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Thanks again Ted, for being my guest on The My Future Business Show!

Rick Nuske

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